
April 30, 2012 12:54:36 pm
Jackson Healthcare’s Hospital Charitable Service Awards program has created a free guide for hospital executives who want to improve their organization’s community benefit and charitable service reporting. The eBook, “Leveraging Your Story: Applying Business Acumen to Hospital Charitable Service” is intended to give hospitals a practical standardized tool to help them expand the impact and public support of their community service programs.
Charles Evans, chair of the Hospital Charitable Service Awards, says, “With hospitals’ tax-exempt status under increased scrutiny, hospital leaders must effectively demonstrate the positive impact their charitable service programs are having in the communities they serve. In addition, we are convinced that these programs have considerably more impact than is ever reported.”
The research for the book found that hospitals must shift focus from outputs or activities to outcomes or achievements in order to leverage their charitable investments and rally philanthropic and public support of their programs.
For more information on the book, please see Healthcare Finance News. To download your free ebook, please visit Hospital Charitable Service Awards.
For more on REDW’s healthcare services, please contact Steve Cogan.
Tags: Healthcare, Nonprofit
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